Major League Baseball's Flordia Marlins, have a new strategy for getting the fans excited to come out games. They have the Marlin Mermaids, but no! That's not enough... They want something bigger! The Marlin Manatees is a all-male plus-size dance team (cheerleading squad) that performs during innings at Dolphin Stadium. This is such an interesting and successful marketing strategy, but I believe it is not for everyone. The environment of attending is much more family and relaxed focused then some of the other ball parks in MLB. If you were to have a dance team such as this at a Boston Red Sox game at Fenway Park, I would hate to be the brains behind the operation. You would have some very unhappy BoSox fans!
During the tryouts for this exclusive group, the organizers were hoping to find 7 to 10 men. By the end of the tryouts all 15 men who aditioned were given a spot on the team. And they have been a huge hit, not only in Florida, but around the country.
Here is a video from one of the Marlin Manatees performances. I enjoy listening to how excited the crowd gets thoughout their performance.
I hope you enjoy!
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